The importance of adopting a data-driven mindset has been evident for some time now. By effectively utilizing data, businesses can enhance experiences for consumers, customers, and employees; foster innovation; maximize resources; and promote sustainable growth. Unsurprisingly, a significant number of executives regard leveraging forward-looking data as a vital component of their success. Concurrently, many companies are working towards democratizing their data, granting access to individuals at the edges of the organization so they can make informed decisions while staying in line with corporate strategy. Adopting this approach helps companies stay abreast of evolving customer trends and market volatility, leading to increased speed and agility.