As businesses increasingly rely on technology to drive growth, the importance of data has reached unprecedented levels. In the last decade, the value of data has skyrocketed, and its significance has expanded beyond anyone’s imagination. Today, Artificial Intelligence (AI) and machine learning have emerged as crucial tools to help organizations manage and leverage data to drive better outcomes.

Leading digital-native companies have shown how powerful the combination of AI and data can be, unlocking new products, experiences, and operational efficiencies on an unprecedented scale. These transformative advancements have brought cloud-native services to the forefront, making it possible for businesses of all sizes to take advantage of the power of data.

This is evident from the fact that in 2021, nearly half of the CEOs of the world’s 2,000 largest companies discussed AI during their earnings calls[i]. This shift in the use of data has created a new era of innovation and redefined what success means in the competitive global market.

As businesses embrace this transformation, it is critical to keep in mind that the true value of data is not just in collecting it, but in leveraging it to drive better outcomes. By leveraging AI and cloud-native services, businesses can make informed decisions, streamline operations, and unlock new opportunities that will help them stay ahead of the competition.